About the Studio

Arguably one of Jo’s biggest inspirations and assets is his Studio; the former Majestic Theater, a 1920′s vaudeville theater (and infamous porn theater in the 1970’s) on Cottage Street in Easthampton, Massachusetts.

In 2001, attracted to the still-evident former grandeur and raw potential of the Majestic, Roessler purchased the theater and spent 7 months renovating the more than 10,000 square feet of space. Sloped floors were raised and leveled, pressed tin walls and ceiling uncovered, original architectural details discovered and 3 storefronts rebuilt, reversing the decades of neglect.

After completely restoring the Theater, Roessler and 4 other businesses moved into the newly christened Nojo Studios. Shortly after, Roessler was awarded a grant from the state of Massachusetts to renovate the facade of Nojo Studios.